Concept design for House of the Dragon collection and homepage launch for HBO MAX.
I collaborated with The House of the Dragon, a spin-off series of Game of Thrones, to develop in-platform HBO MAX advertising design materials for the series launch and to promote views for Game of Thrones itself.
The client provided me with episodic imagery and I meticulously curated over 4000 images to select those that best represented the campaign. I incorporated bold red tones reminiscent of dragon fire to evoke a sense of power and intrigue. As a huge fan of the series, I wanted to stay true to its essence while creating visually compelling content.
I focused on the main character Rhaenyra and her connection to the dragons, using her as the central figure in the campaign visuals. Through photomontages and dynamic compositions, I created her journey and the epic scale of the series.
Additionally, for the Game of Thrones promotion, I highlighted iconic characters and their memorable quotes, enticing viewers to revisit pivotal moments from the show.